On The Shelf: How To Get Your Products Into Big Box Retail!
On the shelf helps manufactures and entrepreneurs build a step by step strategy to successfully get their products placed in Big Box retail.
Ep. 28 - 5 Things You Should Never Sell To A Retail Buyer!
Timothy Bush
Feb 10 2016
After participating in over 100 buyer pitch meetings in multiple countries, I have some definite do's and don'ts that I find critical to my clients' success. In todays episode we will focus on 5 things you never want to sell to a buyer in a pitch meeting:
- Never sell yourself
- Never sell your future marketing spend
- Never sell your products sales potential
- Never sell your products future look
- Never sell your friends opinions of the product
What does all this mean? Listen and find out.
Have fun and don't forget to subscribe and leave us a comment.
About
About Timothy Bush
Timothy Bush is the Founder & President of TLB Consulting, a company which has specialized in connecting companies and their products with a diverse range of retailers world wide. TLB’s success in launching both domestic and international products into retailers like Costco, BJ’s Wholesale, Target, and other large retail chains makes his company a destination for individuals and companies looking for profitable and sustainable growth.
Recent Episodes
Ep. Update - On The Shelf UPDATE!Ep. 31 - Consistency Is Key!
Ep. 30 - What To Do When Bloggers Come Calling?
Ep. 29 - Patience Is A Virtue
Ep. 28 - 5 Things You Should Never Sell To A Retail Buyer!
Ep. 27 - Do You Really Know Who Your Customers Are?
Ep. 26 - Costco Meeting Notes & Wrap Up
Ep. 25 - How To Prepare For A Face To Face Meeting With A National Retail Buyer - Prep
Ep. 24 - Let's Go Old School
Ep. 23 - 5 Key Topics You Should Include When Sending An Email To A Retail Buyer
Ep. 22 - Does "NO" Really Mean "NO"?
Ep. 21 - Conquer Any Trade Show In Just 9 Easy Steps
Ep. 20 - Don't Let Your Guard Down, Not For A Second!
Ep. 19 - What Is A Manufactures Representative and Should I Use One To Sell My Products?
Ep. 18 - Don't Quit, Ever!
Ep. 17 - Discovering the Sex of Your Product & How You Can Use It to Sell More!
Ep. 16 - Learn To Celebrate The Little Victories!
Ep. 15 - Should You Sell Your Products "TO" Amazon or Should You Sell Your Products "ON" Amazon?
Ep. 14 - Is Your Business Mobile Enough?
Ep. 13 - How To Use Social Media To Improve Product Sales, Attract Buyers & Improve Your Brand!
Ep. 12 - Social Media, What Have You Done For Me Lately?
Ep. 11 - Pricing Your Product: Part 3 - What Is Margin & How Do I Get More Of It?
Ep. 10 - You Want It When?
Ep. 9 - Why Packaging Your Product For Retail Is Not A DIY Project!
Ep. 8 - Please Tell Me No!
Ep. 7 - Pricing Your Product: Part 2 - Determining Your Product Cost & Retail
Ep. 6 - Designing Your Product For Online Sales - Interview with Tracy Hazard
Ep. 5 - Pricing Your Product: Part 1 - What Are Program Costs & Why Should You Care?
Ep. 4 - How To Review Your Product, Before a Retail Buyer Does!
Ep. 3 - Showing My Product To Retail Buyers, Am I Really Ready?
